Online Course Marketing
This video course shows you how to market and sell your course(s) online using WordPress learning management system plugins.
Course Content
Module 1 – Online Course Setup
This module shows you how to use popular learning management system (LMS) plugins to set up your online course(s) in WordPress.
1 – WordPress LMS – Introduction
This video introduces you to the approach you will use to take your online course and set it up successfully on WordPress to begin making sales. (4:59)
2 – WordPress LMS – Problem
This video shows you the main reason why most people drop out of online courses and how to prevent this from happening to you. (4:03)
3 – WordPress LMS – Experience
In this video, you will learn how to create a better experience for your students and ensure that they will consume your online course from start to finish. (14:08)
4 – WordPress LMS – Different Plugins
This video covers different learning management system plugins you can use to set up your online course(s) on WordPress. (9:28)
5 – WordPress LMS – LearnDash
This video cover using the LearnDash WordPress plugin to set up your online course. (10:50)
6 – WordPress LMS – Course Consumption
This video shows you how to boost your online course consumption rate to ensure that students consume our course content from beginning to end. (6:13)
7 – WordPress LMS – Course Engagement
This video shows you how to get more people to engage with your online course. Note: this area is covered in more detail in the next video training module. (5:58)
8 – WordPress LMS – Adding Prestige And Fun To Courses
This video shows you how to make your students feel good about completing your course. (8:11)
Module 2 – Course Engagement
This module covers how to get your students to engage with your course and actually complete it.
1 – Online Course Engagement – Your Customer’s Mindset
This video will help you understand the mindset of your students and how to find out what your students want. (04:27)
2 – Online Course Engagement – Your Customer’s Brain
Learn why we are programmed to take certain actions and how to use this knowledge to get your students to take the actions that will help you sell more courses online. (04:47)
3 – Online Course Engagement – Desire Trigger
This video shows you how to identify your audience’s desire triggers. (07:42)
4 – Online Course Engagement – Progress Trigger
Learn how to increase your course engagement by helping your students see where they are in your course. (06:11)
5 – Online Course Engagement – Human Trigger
This video will help you understand the trigger that will motivate students to move forward with your course. (03:51)
6 – Online Course Engagement – Course Rewards And Points
Learn which WordPress LMS plugins you can use to offer students course rewards and points. (05:23)
7 – Online Course Engagement – Engagement Rewards
Learn how to get people to not only complete your course, but to engage with you using engagement rewards. (09:35)
8 – Online Course Engagement – Attention Trigger
Learn how to get students back to your online course or to your online community if they’ve forgotten about it. (04:25)
Course Duration: 1 hour 48 minutes
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