Learn Digital Business Skills Video Training Courses Guide
At WPMasterclasses.com, we offer dozens of high-quality digital business skills video training courses with 24/7 access that let you learn in your own time, and at your own pace.
Purchase access to individual video courses, or subscribe to our All Access Pass Membership and access everything in our growing video course library (currently over 1,700+ video lessons) for a low monthly subscription.
Why Do Our Video Courses Focus On Learning How To Use WordPress?
WordPress is the world’s most widely used Content Management System (CMS) and the most popular website-building and content publishing platformavailable.
Millions of websites around the world are powered by WordPress (over 30% of all websites, in fact), so if your business (or the business you plan to work in) has a website, it probably runs on WordPress …
(WordPress is the world’s leading CMS platform)
At WPMasterclasses.com, we believe that you can achieve great results online in any business without being a technical person (e.g. a coder), as long as you have some basic digital skills and a good working knowledge of WordPress.
Your Digital Skills Training Roadmap
Use the roadmap below to plan your digital business skills training with our recommended video courses …
(Digital Skills Training Roadmap)
Skip any sections of our suggested training roadmap that you don’t need. For example, if you don’t need to learn how to install or configure a website, skip sections like ‘WordPress Installation’ and ‘WordPress Setup’ and go to the recommended courses on ‘How To Use WordPress’ section after completing the ‘Digital Business Basics’ section.
We automatically issue certificates upon completion of videos courses to registered users. Certificates can be used to record progress and achievement in the training program …
(Video Course Certificate)
Digital Business Basics
No matter what you plan to do online, there are some basic digital skills that you will need to have to get things done quickly and easily without depending on other people, such as uploading and transferring files between your computer and your server, setting up email addresses, etc.
The video courses below will help you learn these basic skills:
Course ID: WPMC-0001
Learn how to use FTP (File Transfer Protocol) to upload, download, and transfer files between your computer and your web server.
More info: How To Use FTP
Course ID: WPMC-0002
Learn how to set up and use the Amazon S3 cloud hosting service to upload, store, manage, and protect images, large media files, downloadable files, stream videos and other media elements published on your website.
More info: How To Use Amazon S3
Course ID: WPMC-0003
Learn how to use your server’s “cPanel” or control panel to easily manage your webhosting and email accounts.
More info: How To Use cPanel
Course ID: WPMC-0007
Learn how to use Google Tools like Google Analytics & Gmail.
More info: Google Tools
Course ID: WPMC-0042
Learn how to access and use free image creation and editing tools, basic and advanced image editing techniques using tools like Photoshop and free alternatives, creating images for web content, presentations, infographics, and social media, and so much more.
More info: Using Graphic Creation Tools
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Digital Planning
Whether you’re building a website or a business online, it’s important to spend some time beforehand planning what your website or business will look like what, what products or services you will focus on, what business model will work best to help you achieve your goals and objectives, how you will fund your business, who will do the necessary work, and more.
See the video courses below for help with digital planning skills and also with building certain types of sites or businesses, such as e-commerce sites or membership sites:
Course ID: WPMC-0018
Learn about the unique features, benefits, and advantages of using WordPress to start or grow your business online.
More info: Why Your Business Needs WordPress
Course ID: WPMC-0039
Learn how to plan and build a profitable website or blog using a proven and easy-to-follow strategy.
More info: Digital Planning: How To Build A Profitable Website Or Blog
Course ID: WPMC-0006
Learn how to do keyword research using tools like Google’s Keyword Planner.
More info: Keyword Research Tools
Course ID: WPMC-0048
If you plan to start a new business, this video course provides ideas and ways to raise funds for your business and tips on implementing good money management practices.
More info: Business Funding Strategies
Course ID: WPMC-0049
Learn different ways to make money online and profitable online business models.
More info: Make Money Online
Course ID: WPMC-0009
Learn how to set up PayPal on your website to receive payments online, with additional tips on using PayPal payment tools.
More info: Sell Online With PayPal
Course ID: WPMC-0020
Learn how to set up an e-commerce store on your WordPress site using e-commerce platforms like WooCommerce and Easy Digital Downloads.
More info: Learn How To Build An eCommerce Store With WordPress
Course ID: WPMC-0032
Learn how to plan, build, grow, and maintain a viable membership site using WordPress that can be easily scaled and automated to become a sustainable, cost-effective, and profitable asset for many years to come.
More info: How To Build A Membership Site With WordPress
Course ID: WPMC-0012
Learn how to set up and configure a WordPress membership site using the S2 Member free WordPress membership plugin.
More info: How To Use S2 Member
Course ID: WPMC-0038
Learn how to create, launch, and sell high-quality digital products like downloadable reports, e-books, videos, and audios quickly and cost-effectively.
More info: Digital Product Creation
Course ID: WPMC-0052
Learn how to start a business online and profit with Private Label Rights (PLR) and Resell Rights Products.
More info: How To Profit With PLR & Resell Rights Products
Course ID: WPMC-0041
Learn how to grow your business faster and get more done by outsourcing digital services to virtual assistants.
More info: Outsourcing Digital Services
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WordPress Installation
If you need or want to build your own website, the video courses below will take you through the process of installing WordPress on your own domain name, including installing your site on your computer first (to test the site before going live), or performing a multisite installation:
Course ID: WPMC-0019
Need a new website or blog in a hurry? This video course shows you how to quickly install and configure a WordPress website or blog on your own domain name.
More info: Build A WordPress Site Fast
Course ID: WPMC-0015
Learn how to install WordPress on your domain using Softaculous.
More info: How To Use Softaculous
How To Set Up WordPress On Localhost
Course ID: WPMC-0023
Learn how to install, set up, and locally host a fully functioning WordPress site on your computer.
More info: How To Set Up WordPress On Localhost
How To Install, Set Up & Use WordPress Multisite
Course ID: WPMC-0022
Learn how to quickly and securely set up an online community of websites or blogs using the powerful WordPress Multisite feature.
More info: How To Install, Set Up & Use WordPress Multisite
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WordPress Setup
After installing WordPress, your site needs to be set up and configured.
The video courses below will help you get your new website set up and provide additional configuration help in areas like setting up a forum on your website and adding your WordPress site to your Facebook page:
Course ID: WPMC-0019
Need a new website or blog in a hurry? This video course shows you how to quickly install and configure a WordPress website or blog on your own domain name.
More info: Build A WordPress Site Fast
Course ID: WPMC-0024
Learn how to set up a forum for your visitors, prospects, customers, members, or affiliates using WordPress.
More info: How To Set Up A Forum On WordPress
Course ID: WPMC-0017
Learn how to add your WordPress site to Facebook, how to obtain and set up a free SSL (Secure Sockets Layer) certificate for your WordPress site, how to change your site protocol from “http” to “https” (secure site), and how to set up a Facebook app and import your entire WordPress site into Facebook.
More info: How To Add Your WordPress Site To Facebook
How To Use WordPress
Whether you decide to set up a WordPress site by yourself or have someone else do it for you, learning how to use your WordPress site will help you get the most benefit and the best results from your website.
The video courses below show you how to use your WordPress site effectively.
Course ID: WPMC-0026
Learn how to unlock the power of the WordPress content management system (CMS) using the many powerful features inside your WordPress administration area.
More info: WordPress 101: How To Use WordPress
WordPress SEO
Course ID: WPMC-0027
Learn how to optimize your WordPress site and how to craft website pages and blog posts that will help you get better search engine rankings and improve your traffic results.
More info: WordPress SEO
WordPress Management
All websites need management and maintenance. They also need to be optimized and kept secure to make sure that everything is running smoothly and to protect your business and your valuable website content and data from hackers and malicious attacks.
The video courses below will help you learn how to manage, maintain, optimize, and secure your WordPress website:
Course ID: WPMC-0008
Password Managers provide an easy and secure way to keep track of all your passwords. This video course shows you how to use powerful and FREE password management tools.
More info: Using Password Managers
Course ID: WPMC-0016
Learn how to safely and automatically backup your WordPress files and database and how to easily restore your WordPress site if something unexpected or disastrous were to happen.
More info: How To Back Up & Restore WordPress Sites
Course ID: WPMC-0010
Learn how to optimize your WordPress site and improve your page loading speed.
More info: How To Optimize WordPress
Course ID: WPMC-0011
Learn how to keep your WordPress site or blog secure and protected from malware, hackers and brute-force attacks.
More info: WordPress Security
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WordPress Customization
One of the most powerful features of WordPress is its ability to expand and be customized in almost limitless ways. WordPress themes and WordPress plugins allow users to change their web design and add new features to their websites with a click of a button and these and more can be further customized to create the exact look and feel or functionality you need to grow your business online.
The video courses below will help you learn various ways to customize WordPress:
Course ID: WPMC-0005
CSS (Cascading Style Sheets) allows you to control how web pages and page elements display on your screen. This video course shows you how to use CSS.
More info: How To Use CSS
Course ID: WPMC-0030
Learn how to customize features of your WordPress site or blog and how to make customizations to default WordPress theme versions.
More info: How To Customize WordPress
Course ID: WPMC-0013
Learn how to use Layers WP, a powerful, flexible and user-friendly WordPress theme that lets you build professional and stunning websites easily using point-and-click.
More info: How To Use Layers WP
Course ID: WPMC-0014
Learn how to develop and sell your own WordPress Themes. This video training course provides an overview of the process of designing, developing, and selling WordPress themes. You will learn how to design WordPress themes and how to find and outsource the development of your theme to experts.
More info: How To Design, Develop And Sell WordPress Themes
Course ID: WPMC-0040
Learn how WordPress plugins work, how to find, install, and update plugins on your site, and how to expand your WordPress site’s functionality in almost unlimited ways.
More info: WordPress Plugins
Course ID: WPMC-0029
Learn how to research, plan, design, and outsource the development of your WordPress plugin ideas, and how to avoid costly mistakes.
More info: How To Design, Develop & Sell WordPress Plugins
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Digital Marketing
There are many ways to promote your website and market your business online.
The video courses below take you through the most effective methods to drive more targeted prospects to your business:
Course ID: WPMC-0028
Learn simple and inexpensive ways to boost your brand and identity online and make your business stand out from your competition.
More info: Digital Branding
Course ID: WPMC-0025
Learn how to create beautiful and engaging presentations that will help you sell more products and services online.
More info: How To Create Engaging Presentations
Course ID: WPMC-0031
Learn how to drive more targeted traffic to your website and discover ways to improve user engagement with your business online.
More info: WordPress Traffic & User Engagement
Course ID: WPMC-0044
Learn how to generate more traffic, new leads, and more sales and subscribers for your business using online advertising.
More info: Online Advertising
Course ID: WPMC-0035
Learn useful strategies and practical methods that will help you improve your sales and conversions using video marketing.
More info: Video Marketing
Course ID: WPMC-0046
Learn how to market and promote your business online using popular social media platforms like LinkedIn, Instagram, and Pinterest.
More info: Social Media Marketing
Course ID: WPMC-0036
Learn how to drive more traffic to your website and how to better promote your business online using Facebook.
More info: Facebook Marketing
Course ID: WPMC-0037
Learn how to drive more traffic to your site and more customers to your business by getting your videos to rank higher on YouTube and on Google’s search results.
More info: YouTube Marketing
Course ID: WPMC-0047
Learn how to market and promote your business online using Twitter.
More info: Twitter Marketing
Course ID: WPMC-0050
Learn how to use news releases effectively to boost your search engine rankings, drive more traffic to your website, and generate new leads for your business.
More info: News Release Traffic Formula – Get More Leads & Customers
Course ID: WPMC-0034
This video course covers essential areas of list-building, from planning, building and automating your list-building strategy, to methods for turning online users into loyal subscribers.
More info: How To Build A Subscriber List
Course ID: WPMC-0053
Learn how to profit from email marketing by connecting with more prospects, leads, and customers using email.
More info: Email Marketing
Course ID: WPMC-0004
Learn how to use Aweber to set up autoresponders, newsletters and subscriber opt-in forms that can be integrated with WordPress for lead generation, user engagement, training customers, and more.
More info: How To Use Aweber
Course ID: WPMC-0021
Learn how to better promote your business using QR codes.
More info: QR Code Marketing
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Leads, Sales & Conversions
Once you know how to generate consistent traffic to your website, the next step is to learn how to convert more visitors into leads, subscribers and sales of your products or services.
The video courses below cover the final step of this process:
Course ID: WPMC-0045
Learn effective methods to generate more leads for your business online.
More info: Lead Generation
Course ID: WPMC-0033
Learn ways to increase your conversions by improving your processes and how to set up sales funnels that will help you sift through serious buyers, filter out non-serious buyers, and create a long-term, high-converting customer list.
More info: How To Increase Conversions
Course ID: WPMC-0051
Learn how to create a highly effective sales scripts tool that will improve your sales call results using MS PowerPoint or similar software.
More info: How To Build A Sales Scripts Tool
Course ID: WPMC-0043
Learn about the benefits of using webinars in your business, how to create high-quality and engaging webinars, and how to sell your products and services using webinars.
More info: Using Webinars
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We hope that you have found the above video course guide to planning your digital business skills training with WPMasterclasses.com useful.
All the video courses listed above (and future courses) can be accessed with the ‘All Access Pass’ membership for a low monthly subscription. We recommend choosing this option if you would like to have unlimited 24/7 access to all the courses in our growing video content library (1,700+ video tutorials).
